Honda Marine re-signs with Fishing and Adventure taking their long-standing partnership to nine consecutive years.
Eight years ago, when Fishing and Adventure was not much more than a pipe dream, Honda Marine took a chance on the team and came on-board as their first official sponsor.
“When we started Fishing and Adventure, we had zero experience in sponsorship, but I was determined to make the show a success. I jumped straight in the deep-end and pitched our concept to high-end brands. For us, Honda was always the number one choice. When you're a completely unknown entity and you're pitching an edgy show idea, it's not surprising if sponsors take one look and run the other way. Thankfully, Honda Marine saw the potential in us and in the show and as they were keen to get the Honda Marine brand across national TV screens, they agreed to give us a chance. “Explains Scott Parry, Company Director and Presenter of Fishing and Adventure.
Fishing and Adventure has gone from strength to strength over the years and its popularity has grown alongside Honda Marine. Honda is the world’s largest engine manufacturer and are market leaders in the marine industry for their advanced technology, reliability, fuel efficiency and environmental responsibility.
Damien Smyth Group Marketing Manager for Honda “Honda are excited to continue our sponsorship with the team at Fishing and Adventure. They are passionate people and only endorse products that deliver and which they believe in. They truly put their gear to the test so it’s a vote of confidence on their part that they continue to stick with Honda. We can’t wait to see what the team have up their sleeve for the upcoming season”
“We love working with the team at Honda. Eight years in and we can happily say these guys have been nothing but awesome to deal with. We have had years of completely hassle-free boating, and we have definitely put it to the test, with long days on the water filming around remote parts of the country. Being able to rely on our Honda BF250 is key.” Adds Parry.
Fishing and Adventure is rated the number on Fishing show in New Zealand for the third consecutive year, and its 8th season will air on TVNZ1 this August.